Pyramid Solutions provides software and hardware solutions for three distinct business lines: enterprise content management, network connectivity, and intelligent manufacturing. As a result, Pyramid Solutions’ web presence expanded across several different domains. This proved difficult for internal maintenance and upkeep, and caused a lack of clarity around the company’s core brand. Pyramid Solutions approached Boileau Communications to build a new web presence that would clearly communicate each of their unique business lines, increase their ability to use content marketing and educate their clientele to increase conversion rates.
Our first recommendation was that Pyramid Solutions consolidate the entirety of their web presence onto one domain. This would help to unify and strengthen all three business lines under one brand while maintaining their unique product and service offerings. It also helped to reduce the amount of time necessary to maintain the site and upload new content.
We collaborated with Pyramid Solutions to determine the best approach for their new website with in-depth benchmarking and a quantitative survey of their leadership team. We built the site using Divi, a powerful, custom WordPress theme and implemented a clear navigational structure to help guide users through nearly 100 pages of content. The site also features video, blog and Hubspot integration to give users an interactive experience and help capture new business opportunities.
“Boileau made a huge project seem easy. They took the time to understand our goals, requirements and brand to create a stunning website that better reflects who we are. The Boileau team met deadlines and brought a wealth of knowledge, thought leadership and best practices. Because of them, my team got a standing ovation on launch day.”
Marketing Executive, Pyramid Solutions
The marketing department can now easily update and manage content with the new site and give users a clear path to the information they’re looking for. The bright, simple design with high functionality empowers Pyramid Solutions as thought leaders in the industry with a website to back their claims and support their brand.