Marketing & Communications Strategy Agency

West Michigan’s premier communications & marketing agency

Boileau Communications is a marketing agency that develops pragmatic, strategic marketing communications plans and tactics designed to reach your business goals.

For businesses and nonprofits who need to communicate complex ideas or challenging stories, we provide the experienced, strategic marketing guidance and tools necessary to create effective understanding. Our clients choose us for our responsive service, thoughtful approach and excellence of work product. It’s a reputation we’ve worked hard to build over the past 15 years, and it’s a reputation that can only stand on the success of our clients.

Our Process


There are a lot of books, influencers, blog posts and ads trying to tell you who you are and what to do. We mostly listen. Discovery is uncovering the core desires of your stakeholders, understanding how your stories intersect, and putting words to the spirit and value that make your organization unique.

This might look like:

  • Interviews & Workshops
  • Market Research
  • Communications Audits
  • Stakeholder Surveys
  • Brand and Message Writing


Once you know where you are, where you want to be, and what stands in the way – we can help you map out a pragmatic and effective strategy to get you there. Tactically, we know what works, what’s snake oil, and what risks are worth taking.

This might look like:


The part where you get to see your story come alive. In alignment with your strategy, our team will create marketing and communications tools that are intuitive to use and resonate with your audience.

This might look like:


In strategy development, we’ll help you set challenging, yet realistic measures to define success. We set weekly, quarterly and annual rhythms to review progress and modify tactics where necessary to stay on track.

This might look like:

  • Bi-weekly review sessions
  • Scorecard development
  • Monthly analytics reporting
  • SEO reporting and guidance

Kick Off Your Marketing Strategy Today

If you’re looking for a strategic marketing agency that can help you accomplish your business goals, give us a call or send us a message. We’ll get in touch with you shortly to schedule a time that’s convenient to you. And if you are close by, let us buy you a hot beverage and listen to your story.

Case Study: Volta Power Systems

Far more than a battery, Volta offers complete lithium ion power systems for almost any mobile application. Volta’s products are advanced, technical and revolutionary: a difficult combination for clear communication to audiences unfamiliar with automotive industry standards. Boileau was amped to come alongside Volta to help articulate their products in a way that customers and users across industries could understand while also debunking lithium ion myths and falsities.

Volta Power Systems

Let’s Get Started with a Free Consultation

If you’re shopping marketing firms or if you just want to learn more about marketing strategy, contact us. We’d love to hear your story.

Get Started