Invested in Community

We hold strongly that we carry a responsibility for the communities in which we live and work. Our people are invested in our neighborhoods, churches and nonprofits. Every week, you can find us on boards, advisory teams and volunteering around the city. It’s no surprise then that we also seek work that creates meaning for communities, whether it’s developing messaging for our city, utilities, and economic development organizations, or if it’s helping businesses create jobs and improve the quality of life for our neighbors.


Core Values

Unabridged Integrity

I follow through 100% and do the right thing 100%.

Insatiable Curiosity

I’m always hungry for knowledge and Improvement.

Inherent Creativity

I can’t help but to create, rethink and bring new ideas.


I could work anywhere. I choose to work here because we get to have fun.

Can-Do Attitude

Whatever it is you’re about to say... I’m up for it.


Chips are down. I’m all in.

Our Team

Randy Boileau

Principal & Founder

Randy Boileau has 33 years of journalism, PR and marketing experience with organizations like the Detroit Free Press, Miami Herald, Bank of America, Comerica, Mazda, Donnelly and Varnum LLP. Since founding Boileau Communications in 2004, the company has grown from a one-man PR shop to an award-winning PR and marketing communications firm. Randy is also an avid outdoorsman and can be found biking, RVing or river fishing in his free time. Thoughts by Randy

Vince Boileau

Integrator & Creative Director

Vince joined Boileau Communications in 2012 after working three years as an editor for a Holland-based Christian media producer. Since then he’s grown as a visual storyteller and also as a strategic communications specialist. Vince’s thoughtful approach to planning and boundless curiosity for new stories have made him an important asset to our team. A member of the millennial generation with a reverence to old school wisdom, he bridges an important gap, adapting language to suit multiple audiences with effectiveness and authenticity. Vince earned his bachelors in communications from Grand Valley State University in 2008. In his free time, he enjoys strumming any instrument with strings, playing nerdy board games and doubling as a jungle gym for his three kids. Thoughts by Vince

Leanne Schaeffer

Media Relations & Marketing Specialist

Leanne joined Boileau after directing marketing for a hospitality management company. Through her experience, Leanne developed a rounded knowledge across industries and thoughtful insight into stakeholder perceptions. Identifying creative solutions to tough communications issues, Leanne serves as a valuable partner to our clients and asset to our company. A Grand Valley alumna, Leanne earned her bachelor’s in Advertising and Public Relations. Outside the office, she can be found spending quality time with family, rocking first base in slow pitch softball, or sitting down with a good book in one hand and a glass of wine in the other. Thoughts by Leanne

Rachel Ozios

Graphic Designer

Rachel is the chocolate and peanut butter of strategic marketing and design. She earned her bachelor’s degree in marketing from Indiana Wesleyan University, while she fine-tuned her graphic design skills. Rachel has held positions in corporate, nonprofit and freelance roles, giving her a unique perspective and business acumen. Her clean and modern design style combined with her marketing expertise helps her develop the proper messaging and strategy for each project, design or campaign. Outside of work you can find her cooking a new recipe, playing board games or trying her hand at gardening. Thoughts by Rachel

Ben Dehart


Ben joined BCM after earning his bachelor’s in video production from Grand Valley State University. Skipping the morning coffee, Ben draws his energy each day from the opportunity to be creative. Ben is passionate about creating clear communications through the marriage of motion and message. From concept to product, Ben appreciates the entire video process and the opportunity to collaborate with clients to accomplish their goals. Aside from his amazing video skills, Ben’s unrivaled knowledge of all things geeky makes him the perfect addition to our office trivia team and an incredible asset to fun office debates. Outside of work you can find him writing scripts, playing games both tabletop and board, or hanging with his dog Luna. Thoughts by Ben

Kelly Vanden Bosch

Graphic Designer

Kelly blends her natural eye for compelling and beautiful imagery with a level of pragmatism and efficiency uncommon among designers. She understands that design is an extension of message, and draws upon the visual elements best suited to tell the story and encapsulate the brand. A graduate of Grand Valley State University‘s bachelor of fine arts program, Kelly has supported Boileau Communications with print advertising and collateral design, outdoor displays, website design and just about anything we’ve thrown her way. Outside of work, she enjoys time with her family on a country homestead in the great plains of Zeeland. Thoughts by Kelly

Erich Boileau

Web Services Director

A consummate tradesman of web development, design, writing and content strategy, Erich has immense talent in sculpting online communications. Prior to joining Boileau Communications in 2012, Erich spent two years living in Rabat, Morocco, where he consulted with CultureLink International and as a freelance web developer and designer. In 2014, Erich and his wife relocated to Osaka, Japan as missionaries, and he continues his work for us as our web leader. Erich has a passion for coffee, sushi, and laughing at his own jokes. Thoughts by Erich

Austin Metz

Writer & Content Strategist

Austin joined the Boileau team after nearly two years at the Holland Sentinel. Through his experience, Austin cultivated valuable relationships with the local business community while also learning to take big picture stories and localize them to the paper's readership. A Grand Valley State University alum, Metz studied journalism for three years before earning his bachelor's degree in psychology. Metz is a GR-resident, an avid runner, blogger and an aspiring fiction author who enjoys his daily walks with his dog and sitting around the campfire. Thoughts by Austin

Our Space

With a palpable 40’s private eye aesthetic, our offices are located in the heart of downtown Holland, Michigan in the historic Botor Building on West 8th Street. At such a central location, it’s not uncommon to find us out walking for coffee or visiting the weekly farmer’s market, but several of our clients are within walking distance as well. We keep an open door policy to friends, family and clients who would like to visit – please feel welcome to drop in if you’re ever interested in seeing the space.

Drop By & Visit

Get To Know Us

Interested in learning more about our team? Drop us a line or give us a call. We don’t bite.

Get In Touch