Invested in Community

We hold strongly that we carry a responsibility for the communities in which we live and work. Our people are invested in our neighborhoods, churches and nonprofits. Every week, you can find us on boards, advisory teams and volunteering around the city. It’s no surprise then that we also seek work that creates meaning for communities, whether it’s developing messaging for our city, utilities, and economic development organizations, or if it’s helping businesses create jobs and improve the quality of life for our neighbors.


Core Values

Unabridged Integrity

I follow through 100% and do the right thing 100%.

Insatiable Curiosity

I’m always hungry for knowledge and improvement.

Inherent Creativity

I can’t help but to create, rethink and bring new ideas.


I could work anywhere. I choose to work here, because we get to have fun.

Can-Do Attitude

Whatever it is you’re about to say... I’m up for it.


Chips are down. I’m all in.

Our Team

Vince Boileau


Vince joined Boileau Communications in 2012 after working three years as an editor for a Holland-based Christian media producer. Since then he’s grown as a visual storyteller and also as a strategic communications specialist. Vince’s thoughtful approach to planning and boundless curiosity for new stories have made him an important asset to our team. A member of the millennial generation with a reverence to old school wisdom, he bridges an important gap, adapting language to suit multiple audiences with effectiveness and authenticity. Vince earned his bachelors in communications from Grand Valley State University in 2008. In his free time, he enjoys strumming any instrument with strings, playing nerdy board games and doubling as a jungle gym for his three kids. Thoughts by Vince

Leanne Schaeffer

Client Services Director

Leanne joined Boileau after directing marketing for a hospitality management company. Through her experience, Leanne developed a rounded knowledge across industries and thoughtful insight into stakeholder perceptions. Identifying creative solutions to tough communications issues, Leanne serves as a valuable partner to our clients and asset to our company. A Grand Valley alumna, Leanne earned her bachelor’s in Advertising and Public Relations. Outside the office, she can be found spending quality time with family, rocking first base in slow pitch softball, or sitting down with a good book in one hand and a glass of wine in the other. Thoughts by Leanne

Erich Boileau

Web Services Director

A consummate tradesman of web development, design, writing and content strategy, Erich has immense talent in sculpting online communications. Prior to joining Boileau Communications in 2012, Erich spent two years living in Rabat, Morocco, where he consulted with CultureLink International and as a freelance web developer and designer. In 2014, Erich and his wife relocated to Osaka, Japan as missionaries, and he continues his work for us as our web leader. Erich has a passion for coffee, sushi, and laughing at his own jokes. Thoughts by Erich

rachael bissell

Rachael Bissell

Project Manager

Rachael is a detailed project manager and marketing communications strategist with additional experience in corporate social responsibility and event management. She joined Boileau in 2020 after relocating to West Michigan from New Orleans. Rachael earned her MBA from Louisiana State University and her BA from Tulane University. She has a passion for philanthropy, travel, archaeology, and the culinary arts. A true planner at heart, she is always dreaming up the next new and exciting project. Thoughts by Rachael

Greg DeWeerd

Communications Specialist

Greg is a strategic thinker, designer and digital marketing expert with over 10 years' experience both in-house and in the agency setting. He earned his bachelor's in business from Davenport University and continued his education with design courses through Kendall College of Art and Design. In his free time, Greg likes spending time with his wife and two kids and enjoys camping, hiking and going to the beach. Thoughts by Greg

Sean Silva

Video Strategist

Sean brings over 20 years of experience in media production to the Boileau team. Whether in film or in song from the live stage, the art of creative storytelling has always been his passion. After years of amateur film making in the backyard with a cast of family and friends, and a budget of pizza, Sean joined the professional field of film and video upon graduation from Compass Film in 2004. When Sean’s not busy producing film at Boileau, you can find him playing guitar in his band, going on a rare date with his wife or spending quality time with his kids. Thoughts by Sean

Kelly Vanden Bosch

Graphic Designer

Kelly blends her natural eye for compelling and beautiful imagery with a level of pragmatism and efficiency uncommon among designers. She understands that design is an extension of message, and draws upon the visual elements best suited to tell the story and encapsulate the brand. A graduate of Grand Valley State University‘s bachelor of fine arts program, Kelly has supported Boileau Communications with print advertising and collateral design, outdoor displays, website design and just about anything we’ve thrown her way. Outside of work, she enjoys time with her family on a country homestead in the great plains of Zeeland.

Kylie White

Communications Specialist

Kylie joined Boileau in 2019 after spending a few years out of school working in the architecture and consumer goods industries. Her range of skills includes copywriting; social media marketing, management, planning and tracking; website management; graphic design and more. She graduated from Ferris State University with her B.S. in Marketing in 2017. When not at work, Kylie enjoys playing music, creating art, writing, running, binge-watching shows with her husband and traveling whenever she can. Thoughts by Kylie

Randy Boileau

Founder, Of Counsel

Randy Boileau has 33 years of journalism, PR and marketing experience with organizations like the Detroit Free Press, Miami Herald, Bank of America, Comerica, Mazda, Donnelly and Varnum LLP. Since founding Boileau Communications in 2004, the company has grown from a one-man PR shop to an award-winning PR and marketing communications firm. Randy is also an avid outdoorsman and can be found biking, RVing or river fishing in his free time. Thoughts by Randy

Our Space

With a palpable 40’s private eye aesthetic, our offices are located in the heart of downtown Holland, Michigan in the historic Botor Building on West 8th Street. At such a central location, it’s not uncommon to find us out walking for coffee or visiting the weekly farmer’s market, but several of our clients are within walking distance as well. We keep an open door policy to friends, family and clients who would like to visit – please feel welcome to drop in if you’re ever interested in seeing the space.

Drop By & Visit

Get To Know Us

Interested in learning more about our team? Drop us a line or give us a call. We don’t bite.

Get In Touch