Thoughts on
Work

More than a battery, Volta offers complete lithium ion power systems that work with almost any mobile application. Volta’s products are complex, technical and revolutionary: a difficult combination for clear communication to general audiences.

Worksighted approached Boileau Communications looking for a strategic public relations and marketing partner. With rapid growth, they needed a team that could function as an extension of their internal team with a core understanding of brand, messages and their secret sauce.

Before Holland BPW could build one of the world’s most remarkable power plants at the gateway to downtown, they faced a critical challenge: How to get the community to take an active role in shaping their energy future.

A West Michigan food processing company faced the threat of workforce disruption. An out-of-town union attempted to organize the workforce by making undeliverable promises and threats. The company relied on close collaboration and teamwork to produce its quality products, and the introduction of a third party into the management relationship would ultimately have harmed the company and employees.

A Midwest retail chain experienced public backlash over a labor issue, including an explosion of negative social media reaching around the world. The social media campaign called for a boycott that was impacting patronage and sales. The company’s legal counsel connected them with us for communications assistance to help them tell their story.

Perrigo is the world’s leading manufacturer store-brand, over-the-counter healthcare products. As Perrigo’s products fueled rapid international growth, the company needed to attract large numbers of new professional employees. The problem was Perrigo was a company that few had ever heard of.