Our reputation stands on the success of yours.
We create understanding from the most complex narratives. Our clients trust us to discover their stories, create effective strategy and manage their communications across diverse media and stakeholders.
It’s your story. Let us help you tell it.
The power of your story rests in how it is told. Some stories are simple; some are not. All require thoughtful telling with context and authenticity to create understanding for internal and external audiences. In 30-plus years of storytelling we’ve refined our process for guiding clients to stories that are effective and persuasive.
Somewhere beneath the din of a crowded media landscape, mismatched marketing campaigns, and last year’s mission statement is your true story – the essence of who you are and the higher purpose your organization serves. We begin by developing our understanding of the story you need to tell.
» Branding Workshops
» Competitive Benchmarking
» Communications Audits
» Stakeholder Surveys
With an understanding or your organization’s identity and long term goals, we work with you to create a communications strategy to support them. For your story, that means putting words to paper (or pixels) that are both true to the organization and meaningful to your stakeholders.
» Brand Statement Development
» Key Messaging Development
» Marketing Communications Planning
» Public Relations Planning
While it’s tempting to jump right into developing marketing materials, we hold that the discipline of discovery and strategy yield the most effective tools. A solid strategy holds every piece into alignment as an integrated campaign, creating clear understanding for every audience.
» Public Relations & Media Training
» Website & Digital Marketing
» Social Media Management
» Video Production
» Graphic Design
Featured Case Studies
We’ve helped organizations big and small across diverse market segments bring their stories to life. Many of our greatest successes are things you’ll never hear about. However, there are just as many incredible clients who have graciously granted us permission to share about our work together. Here are a few of our favorites:
HBPW Empowering the Public
Helping a municipal utility engage the community in determining their energy future.
Perrigo Recruiting Top Talent
Building an employment brand for an invisible giant.
Crisis: Retail Labor Dispute
Saving a midwest retail store from the social media mob.
Blog & Industry Thoughts
People who start small businesses bring to the equation an idea and the courage and confidence to do something with it.read more
It’s becoming more apparent to marketers that when used effectively, Instagram can be a strong digital marketing tool.read more
Today’s online review forums offer patrons more opportunities to review your business, good and bad.read more
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We promise not to spam you. Unless you consider solid PR and marketing advice as spam.
Ready for the Next Steps?
Best when taken in this order, but feel free to skip to Step 4 if you’re in a hurry.
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Step 4: Talk to Us
Call 616.786.4461, or send us a note. You won’t regret it.